Friday, October 26, 2007

Termosfär Instructions

When advertising has a bad taste ...

Perhaps the idea of \u200b\u200bthis ad is simply positioning the brand in the minds of potential consumers. Maybe advertisers do not care or even find it desirable that the target audience speaks ill of this piece ... by that of "speaking badly or talk me but ...."

What I think is that advertising is a piece of bad taste, more taking into account that potential consumers are children, even parents who buy the product. What is the idea? "Implicitly mocking children who are not aesthetically beautiful? (God knows the one who determines who is or is not "aesthetically beautiful") Instilling in children the idea that if they have no physical force them to play pranks?

Whatever the reasons, I think of lousy tasteless commercial, which is more serious still, from the time that the company approves it for broadcast.

Note: this announcement was published in a supplement that comes with the newspaper El Pais of Uruguay.

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